Internet Marketing Is Harder Than It Looks

If you go to any top internet marketing blog out there and take a look at the comments section – you will notice A LOT of wannabe Internet Marketer’s spouting off comments that lack density. In other words, everyone in the industry who is not making money on the web is convinced that they actually know how this whole thing works. They don’t.

Most of these folks are what I call : armchair gurus – I can say that because I used to be one. They read so much tips, techniques and strategies about how to make money, yet they still lack any solid results. Generally the process goes a bit like this:

1.) Read, Watch, Learn New Techniques, Strategies from X blog

2.) Try learned tactic/strategy/etc.

3.) Get angry at making on $0.45 on AdSense and either a.) quit Internet Marketing or b.) go back to step #1 and repeat the process.

 

This is the problem with newbies starting to learn this stuff for the first time – they treat it as some sort of a novelty thing they are trying out during “off time” from their regular life. I would actually argue that this is much more difficult than a standard job because there are no clear paths to success – there are only successful models that others have used to generate the desired effects. You are pretty much left alone to navigate your own way through the vast ocean of information, techniques and redundant, never ending sales with big yellow “Buy Now” buttons for products that promise you otherwise. Most of this is a illusion. You DON’T need to spend any  money at all when your learning Internet Marketing – in fact, I recommend that you don’t. Why? Because Internet Marketing comes down to being able to generate the highest quality of content imaginable in any given topic. That’s it. Now, there are a boatload of tactics, techniques, strategies etc. that can be used to generate traffic, optimize, convert etc. – but has absolute low priority since all of that can be literally learned in a few weeks. The hard part is creating high quality content.

 

The other tricky part is choosing which industry or as it’s popularly known “niche” to produce content for. I started creating a bunch of sites purely out of motivation for financial gain and most of them failed or I gave up on eventually. I think this is a interesting sign – and rightly so. The thing is, you are not going to stick with something if you are not enjoying it and the simple answer is to work on projects that YOU find interesting, fascinating, fun etc. It’s all about angles – when you initially look around to see the competition in your area of interest/expertise, you need to find a angle that has not been thought of yet and exhaust the shit out of that angle in every possible way. Don’t worry about people not reading your stuff in the beginning because in reality, you are actually writing for YOU and the content will be worth a tenfold more when it gains momentum.

 

Also know that there are NO RULES to this thing, this wonderful ecosystem which blossoms opportunities day in and day out. You don’t need to be a blogger or do affiliate marketing or any of that bullshit. If anything, the least obvious answer has more chances of succeeding online than the most accepted. So work on creating your own way to make dough on the web. Think of an idea. Implement faster. Evaluate the status and kill it – if its not producing the results within a year.

 

Take 6figureblogger for example. I won’t be following any “industry standards” or doing any promotion for this blog on purpose. I see no reason to blog x times per day/week if I don’t have anything to say or don’t feel like having anything to say. I use this blog primarily as an outlet to organize (and share) my thoughts about this industry. Ultimately, this is the entire reason why I got into Internet Marketing – freedom, and following some preset rule does not constitute freedom in my book. Furthermore, when I actually make it to 6 figures of profit per year – I no longer have to worry about any of the “rules” anyway because I have actually produced the result that I set out to do unlike thousands of others who attempt, then crash and burn. At which point, I have created my own set of guidelines and rules. That my friends is the entire goal of this.